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Instagram users in New Zealand
May 2022
2 491 900
57.3%
women
42.7%
men
5.6%
3.8%
13-17
9.4%
15.7%
13.3%
18-24
29%
15%
12.8%
25-34
27.8%
9%
6.3%
35-44
15.3%
6.1%
3.6%
45-54
9.6%
3.8%
1.8%
55-64
5.6%
2.1%
1.1%
65+
3.2%

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Instagram users in New Zealand

There were 2 491 900 Instagram users in New Zealand in May 2022, which accounted for 48% of its entire population.

The majority of them were women - 57.3%.

People aged 18 to 24 were the largest user group (722 800).

The highest difference between men and women occurs within people aged 35 to 44, where women lead by 157 100.

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Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

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