Instagram users in New Zealand
There were 1 943 900 Instagram users in New Zealand in September 2021, which accounted for 37.5% of its entire population.
The majority of them were women - 56.7%.
People aged 25 to 34 were the largest user group (606 200).
The highest difference between men and women occurs within people aged 35 to 44, where women lead by 132 300.