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Instagram users in New Zealand
January 2024
2 525 300
57.1%
women
42.9%
men
 
 
13-17
n/a
16.4%
12.9%
18-24
29.4%
16%
14%
25-34
29.9%
10.2%
7.7%
35-44
17.9%
6.8%
4.3%
45-54
11.1%
4.7%
2.4%
55-64
7%
3%
1.6%
65+
4.6%

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Instagram users in New Zealand

There were 2 525 300 Instagram users in New Zealand in January 2024, which accounted for 49.1% of its entire population.

The majority of them were women - 57.1%.

People aged 25 to 34 were the largest user group (756 000).

The highest difference between men and women occurs within people aged 18 to 24, where women lead by 326 200.

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Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

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