Instagram users in New Zealand
There were 1 641 000 Instagram users in New Zealand in September 2018, which accounted for 31.6% of its entire population.
The majority of them were women - 56.9%.
People aged 25 to 34 were the largest user group (480 000).
The highest difference between men and women occurs within people aged 45 to 54, where women lead by 59 000.