Instagram users in Zambia
There were 382 500 Instagram users in Zambia in December 2022, which accounted for 1.8% of its entire population.
The majority of them were men - 55.5%.
People aged 18 to 24 were the largest user group (141 700).
The highest difference between men and women occurs within people aged 25 to 34, where men lead by 73 800.