Instagram users in Zambia
There were 500 700 Instagram users in Zambia in September 2024, which accounted for 2.3% of its entire population.
The majority of them were men - 53.8%.
People aged 18 to 24 were the largest user group (208 200).
The highest difference between men and women occurs within people aged 25 to 34, where men lead by 97 200.