Instagram users in Zambia
There were 297 800 Instagram users in Zambia in September 2018, which accounted for 1.4% of its entire population.
The majority of them were men - 60.7%.
People aged 18 to 24 were the largest user group (116 000).
The highest difference between men and women occurs within people aged 18 to 24, where men lead by 71 000.