Instagram users in Zambia
There were 416 400 Instagram users in Zambia in August 2022, which accounted for 1.9% of its entire population.
The majority of them were men - 55.8%.
People aged 18 to 24 were the largest user group (158 600).
The highest difference between men and women occurs within people aged 25 to 34, where men lead by 78 100.