How to Hide Any Comment on Instagram in 2022

How to Hide Any Comment on Instagram in 2022

Instagram has already passed the 1-billion active users mark back in 20181 and doesn’t show any signs of slowing down.

More and more e-commerce businesses become highly active on this social platform, which means they also need to carefully manage comments under their organic posts and ads.

As far as best practices go, every comment should be addressed, but you may be forced to delete or hide offensive comments on Instagram in some cases. Whether it’s spam, trolls, hate speech, or inappropriate language – these kinds of comments shouldn’t find permanent shelter under your posts.

So, in this article, you’ll find out:

Without further ado, let’s dive right in!

When should you hide comments on Instagram?

Before we tell you how to hide people’s comments on Instagram, let’s first elaborate on the situations when hiding comments is the right thing to do.

If you’re running a company’s Instagram Business account, you need to keep track of all the social interactions happening around your brand. Spam and trolls can quickly compromise your reputation online.

If you don’t quickly react to trash-talk and spam under your Instagram posts, this may scare away your potential customers.

The more social traffic and the more Instagram accounts you run, the harder it is to keep track of it all. That’s why NapoleonCat offers a simple solution to manage all your social media interactions from one simple dashboard.

Social Inbox – real-time collaboration feature

Using the Social Inbox, you can monitor and manage all of the users’ interactions from your organic Instagram posts and Instagram ads as well. And that brings us to the essence of this article – how to hide Instagram comments from others on a business page.

Manage multiple Instagram accounts from one place

Manage multiple Instagram accounts from one place

Monitor and manage all your social interactions across multiple profiles and platforms – all from one place. Try it for free:

Try NapoleonCat free for 14 days. No credit card required.

How to hide any comment on Instagram

The thing is that you can’t even hide any comment you want on Instagram using the Instagram app itself – weird, right?

Using the native platform, you can only delete comments. However, hiding comments on Instagram is still doable, and we’ll show you the method.

Hiding and limiting comments via Instagram is a bit of a tricky procedure which we’ll talk about at the end of this article. Anyhow, thanks to our Social Inbox, we have a quick and straightforward solution.

This is how you can hide any comment on Instagram using NapoleonCat’s Inbox:

  • Add your Instagram accounts in Project Settings
  • Go to the Inbox feature
  • Click on the struckthrough eye icon to hide an Instagram comment
  • That’s it!

I’ve also made a video tutorial to illustrate how quick and easy hiding comments on Instagram really is:

How to automatically hide comments on Instagram (based on specific keywords)

Once you figure out our Social Inbox, NapoleonCat also offers an automated defense system against any kind of spam and hate speech – it’s better to be safe than sorry!

The Auto-moderation feature works like this:

You create “rules” that can automatically hide, delete or reply to Instagram comments based on keywords you define.

You can create as many different rules as you like for various purposes. There’s also no limit to the number of keywords and phrases that you can put in there.

Below is an example of a rule that will automatically reply to keywords regarding bugs, issues, and problems:

Automate social media moderation

The process of creating an Auto-moderation rule takes about a minute, and the feature works for organic posts and Instagram ads, too. Here’s how you can set up a rule:

  • Name your rule
  • Choose the Instagram account you want it to work for
  • Choose your trigger, e.g., organic comments
  • Write your keywords
  • Choose how you want your rule to react to these keywords
  • You can select specific times during which you want the rule to be active, or you leave the box empty and let the rule work 24/7
  • Type in your email address (you can add multiple) so that you and the rest of your team can get notifications each time a rule is triggered.

How to automatically delete comments on Instagram (based on specific keywords)

Setting up an Auto-moderation rule that will automatically delete comments on Instagram is done in almost the exact same way. The only difference is that you need to select “Delete” as the rule’s action.

Again, for your convenience, here’s a video of how to create these two kinds of rules – your Instagram spam blockers, so to speak.

By the time you’re done reading this part of the article, I assume you’ve found what you came here for, i.e., how to hide Instagram comments. However, if you wonder what similar actions you can do using only the Instagram app, keep reading to gain some more insights.

Protect your social media from spam & hate

Protect your social media from spam & hate

Automatically hide or delete offensive comments, hate speech, and spam. Try NapoleonCat for free:

Try NapoleonCat free for 14 days. No credit card required.

How to hide comments using the Instagram app

As mentioned before, you can’t easily hide specific comments on Instagram. But there are some other ways to protect your account from unwanted comments using the Instagram app.

If you go to your profile and tap on the three lines in the upper right corner, go to Settings -> Privacy -> Comments, you’ll access Comment Controls where you can basically limit or filter out the incoming comments.

How to hide comments on Instagram - Comment controls
Comment filters on Instagram

First of all, on Instagram, you can allow comments from:

  • Everyone
  • People you follow and your followers
  • People you follow
  • Your followers

You can also turn off comments on Instagram from specific people. When those filters are on, your comment section will have a pretty big caption that says “Comments on this post have been limited”. 

How to hide comments on Instagram - comments on this post have been limited
Limited comments on an Instagram post

This may come off as a little off-putting to your potential customers as it’s publicly known that not everyone has the right to comment under your Instagram posts.

There are two more kinds of filters. The first one (“hide offensive comments”) will automatically hide comments that Instagram deems inappropriate. That works for posts, Stories, and live videos. 

Another filter (“manual filter”) works like a simpler version of our Auto-moderation feature. You can define keywords, and Instagram will hide comments that contain those words or phrases.

When you turn on the manual filter, you’ll also be able to filter most reported words, i.e., hide comments that contain words or phrases that are most commonly reported on your posts and Stories.

How to hide comments on Instagram - filters on Instagram
Comment filters on Instagram

What does it mean to restrict someone on Instagram?

In October 2019, Instagram introduced the “Restrict” feature to target abuse and bullying. It’s like a softer version of blocking someone.

When you restrict someone on Instagram:

  1. Their comments under your posts will only be visible to them and to you, not anyone else.
  2. Their messages will be moved to your message requests.
  3. They won’t be able to see whether you’re online and if you’ve read their messages.
  4. They won’t know that you’ve restricted them.
  5. You won’t get notified about any of their future comments under your posts.

How to restrict someone on Instagram:

To restrict someone on Instagram:

  1. Open Instagram and go to the profile you’d like to restrict
  2. Click on the three dots in the top right corner
  3. Click on “Restrict”
how to restrict someone on instagram
How to restrict someone on Instagram

How to completely turn off comments on Instagram

You can also completely disable comments on Instagram. Turning off comments completely is a feature that is not often used, but nevertheless, it is possible.

To completely turn off comments on Instagram:

  1. Go to your specific post
  2. Tap the three dots in the upper right corner
  3. Select “turn off commenting”

So, if you’d like to completely turn off commenting on your whole Instagram account, you need to turn off comments for each post individually.


That’s it for today, folks! Now you know how to easily hide any comment on Instagram with one simple click. Just remember to not overuse features such as hiding and deleting comments on social media. As a brand, try to view constructive criticism as a great source of free feedback, appreciate it, and address it. As for trolls, spam, and hate speech – those you can keep out of your socials.

Until next time, take care!

1. Number of monthly active Instagram users from January 2013 to June 2018

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