Instagram users in Bulgaria
There were 2 040 600 Instagram users in Bulgaria in April 2023, which accounted for 30.3% of its entire population.
The majority of them were women - 55.5%.
People aged 18 to 24 were the largest user group (631 300).
The highest difference between men and women occurs within people aged 18 to 24, where women lead by 286 600.