Instagram users in Bulgaria
There were 1 324 000 Instagram users in Bulgaria in May 2020, which accounted for 19.7% of its entire population.
The majority of them were women - 54.2%.
People aged 18 to 24 were the largest user group (420 000).
The highest difference between men and women occurs within people aged 35 to 44, where women lead by 96 000.