Other countries:

Population: *

* Data source: https://population.un.org/

Facebook
24 742 500
Instagram
12 308 300
Messenger
19 600 000
Linkedin
1 290 000

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Zambia

2024

Facebook users in Zambia
2024

4 101 200

45.1%
women

54.9%
men

13-17
n/a

17%

19.6%

18-24
36.6%

15.3%

18.2%

25-34
33.5%

6.3%

8.5%

35-44
14.9%

2.4%

4.1%

45-54
6.5%

1.1%

1.6%

55-64
2.7%

2.9%

65+
5.7%

There were 4 101 200 Facebook users in Zambia in April 2024, which accounted for 19.4% of its entire population.

The majority of them were men - 54.9%.

People aged 18 to 24 were the largest user group (1 503 000).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 747 400.

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Instagram users in Zambia

2024

Instagram users in Zambia
2024

480 300

46.7%
women

53.3%
men

13-17
n/a

20%

21.6%

18-24
41.6%

15.6%

19%

25-34
34.6%

4.5%

6.2%

35-44
10.7%

1.6%

2.2%

45-54
3.8%

0.9%

55-64
1.9%

4.1%

3.4%

65+
7.5%

There were 480 300 Instagram users in Zambia in April 2024, which accounted for 2.3% of its entire population.

The majority of them were men - 53.3%.

People aged 18 to 24 were the largest user group (199 600).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 91 100.

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Messenger users in Zambia

2024

Messenger users in Zambia
2024

3 796 600

45.3%
women

54.7%
men

13-17
n/a

16.8%

19.3%

18-24
36.1%

15.5%

18.4%

25-34
33.9%

6.4%

8.6%

35-44
15%

2.4%

45-54
6.5%

1.1%

1.6%

55-64
2.7%

2.9%

65+
5.9%

There were 3 796 600 Messenger users in Zambia in April 2024, which accounted for 18% of its entire population.

The majority of them were men - 54.7%.

People aged 18 to 24 were the largest user group (1 368 800).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 698 000.

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Linkedin users in Zambia

2024

Linkedin users in Zambia
2024

859 600

37.2%

18-24
37.2%

48.9%

25-34
48.9%

12.8%

35-54
12.8%

1.1%

55+
1.1%

There were 859 600 Linkedin users in Zambia in April 2024, which accounted for 4.1% of its entire population.

People aged 25 to 34 were the largest user group (420 000).

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in Zambia

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2024

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2024

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2024

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