Other countries:

Population: *

* Data source: https://population.un.org/

Facebook
23 151 300
Instagram
11 959 400
Messenger
18 142 500
Linkedin
1 055 000

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Zambia

2021

Facebook users in Zambia
2021

2 956 900

44.5%
women

55.5%
men

3.8%

3.7%

13-17
7.5%

15.7%

18.6%

18-24
34.3%

13.9%

17.6%

25-34
31.4%

4.9%

7.3%

35-44
12.2%

1.8%

3.3%

45-54
5.1%

1.3%

55-64
2.3%

3.5%

3.6%

65+
7.2%

There were 2 956 900 Facebook users in Zambia in December 2021, which accounted for 14% of its entire population.

The majority of them were men - 55.5%.

People aged 18 to 24 were the largest user group (1 015 000).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 519 300.

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Instagram users in Zambia

2021

Instagram users in Zambia
2021

408 600

46.5%
women

53.5%
men

3.2%

3.4%

13-17
6.7%

17.6%

20.4%

18-24
38%

14.6%

17.7%

25-34
32.3%

4.2%

5.2%

35-44
9.3%

1.4%

1.8%

45-54
3.2%

0.9%

0.8%

55-64
1.7%

4.6%

4.2%

65+
8.8%

There were 408 600 Instagram users in Zambia in December 2021, which accounted for 1.9% of its entire population.

The majority of them were men - 53.5%.

People aged 18 to 24 were the largest user group (155 400).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 72 400.

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Messenger users in Zambia

2021

Messenger users in Zambia
2021

2 660 200

44.8%
women

55.2%
men

3.4%

3.3%

13-17
6.7%

15.7%

18.5%

18-24
34.3%

14.1%

17.9%

25-34
32%

4.9%

7.3%

35-44
12.2%

1.8%

3.2%

45-54
5%

1.2%

55-64
2.2%

3.8%

3.7%

65+
7.5%

There were 2 660 200 Messenger users in Zambia in December 2021, which accounted for 12.6% of its entire population.

The majority of them were men - 55.2%.

People aged 18 to 24 were the largest user group (911 400).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 476 700.

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Linkedin users in Zambia

2021

Linkedin users in Zambia
2021

536 600

28%

18-24
28%

59.6%

25-34
59.6%

11.4%

35-54
11.4%

55+
1%

There were 536 600 Linkedin users in Zambia in December 2021, which accounted for 2.5% of its entire population.

People aged 25 to 34 were the largest user group (320 000).

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in Zambia

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Messenger

Linkedin

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2021

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2021

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2021

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