Other countries:

zambia flag

Social media users
in Zambia

AT THE END OF 2022

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Zambia

Zambia flag
Facebook users in Zambia
2022
2 912 100
45.2%
women
54.8%
men
3.3%
3.1%
13-17
6.4%
15.8%
18%
18-24
33.8%
13.8%
17.2%
25-34
31%
5.7%
8%
35-44
13.7%
2.1%
3.6%
45-54
5.7%
1%
1.5%
55-64
2.5%
3.5%
3.5%
65+
6.9%

There were 2 912 100 Facebook users in Zambia in December 2022, which accounted for 13.9% of its entire population.

The majority of them were men - 54.8%.

People aged 18 to 24 were the largest user group (983 700).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 499 900.

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Instagram users in Zambia

Zambia flag
Instagram users in Zambia
2022
382 500
44.5%
women
55.5%
men
2.3%
2.8%
13-17
5.2%
16.5%
20.5%
18-24
37%
14.5%
19.3%
25-34
33.8%
4.1%
5.7%
35-44
9.8%
1.3%
1.9%
45-54
3.2%
0.9%
0.9%
55-64
1.8%
4.9%
4.4%
65+
9.3%

There were 382 500 Instagram users in Zambia in December 2022, which accounted for 1.8% of its entire population.

The majority of them were men - 55.5%.

People aged 18 to 24 were the largest user group (141 700).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 73 800.

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Messenger users in Zambia

Zambia flag
Messenger users in Zambia
2022
2 754 800
45.4%
women
54.6%
men
3.3%
3.1%
13-17
6.3%
15.6%
17.8%
18-24
33.4%
14%
17.3%
25-34
31.3%
5.8%
8%
35-44
13.8%
2.1%
3.5%
45-54
5.6%
1%
1.4%
55-64
2.4%
3.6%
3.5%
65+
7.1%

There were 2 754 800 Messenger users in Zambia in December 2022, which accounted for 13.1% of its entire population.

The majority of them were men - 54.6%.

People aged 18 to 24 were the largest user group (921 000).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 476 600.

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Linkedin users in Zambia

Zambia flag
Linkedin users in Zambia
2022
612 300
29.4%
18-24
29.4%
60.4%
25-34
60.4%
9.1%
35-54
9.1%
1%
55+
1%

There were 612 300 Linkedin users in Zambia in December 2022, which accounted for 2.9% of its entire population.

People aged 25 to 34 were the largest user group (370 000).

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