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switzerland flag

Social media users
in Switzerland

AT THE END OF 2019

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Switzerland

Switzerland flag
Facebook users in Switzerland
2019
4 495 000
48.2%
women
51.8%
men
2.1%
2.4%
13-17
4.6%
7.1%
8.5%
18-24
15.6%
13.3%
15.1%
25-34
28.5%
10.5%
10.7%
35-44
21.1%
7.8%
7.8%
45-54
15.6%
4.7%
4.4%
55-64
9.1%
2.7%
2.9%
65+
5.6%

There were 4 495 000 Facebook users in Switzerland in December 2019, which accounted for 50% of its entire population.

The majority of them were men - 51.8%.

People aged 25 to 34 were the largest user group (1 280 000).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 680 000.

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Instagram users in Switzerland

Switzerland flag
Instagram users in Switzerland
2019
2 645 000
49%
women
51%
men
3.6%
4.2%
13-17
7.8%
10.6%
12.1%
18-24
22.7%
15.9%
17.4%
25-34
33.3%
9.5%
9.1%
35-44
18.5%
6%
5.3%
45-54
11.3%
2.5%
2%
55-64
4.5%
1%
0.9%
65+
1.9%

There were 2 645 000 Instagram users in Switzerland in December 2019, which accounted for 29.4% of its entire population.

The majority of them were men - 51%.

People aged 25 to 34 were the largest user group (880 000).

The highest difference between men and women occurs within people aged 18 to 24, where men lead by 320 000.

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Messenger users in Switzerland

Switzerland flag
Messenger users in Switzerland
2019
2 296 000
50.6%
women
49.4%
men
0.5%
0.4%
13-17
0.9%
6.5%
6.5%
18-24
13.1%
14.4%
14.8%
25-34
29.2%
12.2%
11.8%
35-44
24%
9.1%
8.7%
45-54
17.9%
5.2%
4.8%
55-64
10%
2.6%
2.4%
65+
5.1%

There were 2 296 000 Messenger users in Switzerland in December 2019, which accounted for 25.5% of its entire population.

The majority of them were women - 50.6%.

People aged 25 to 34 were the largest user group (670 000).

The highest difference between men and women occurs within people aged 55 to 64, where women lead by 110 000.

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Linkedin users in Switzerland

Switzerland flag
Linkedin users in Switzerland
2019
3 010 000
14.3%
18-24
14.3%
56.5%
25-34
56.5%
25.6%
35-54
25.6%
3.7%
55+
3.7%

There were 3 010 000 Linkedin users in Switzerland in December 2019, which accounted for 33.5% of its entire population.

People aged 25 to 34 were the largest user group (1 700 000).

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