Instagram users in Italy
There were 30 288 400 Instagram users in Italy in January 2024, which accounted for 50.9% of its entire population.
The majority of them were women - 53.8%.
People aged 25 to 34 were the largest user group (7 300 000).
The highest difference between men and women occurs within people aged 18 to 24, where women lead by 3 200 000.