Instagram users in Italy
There were 20 380 000 Instagram users in Italy in December 2019, which accounted for 34.3% of its entire population.
The majority of them were women - 51.5%.
People aged 25 to 34 were the largest user group (5 900 000).
The highest difference between men and women occurs within people aged 45 to 54, where women lead by 1 400 000.