Instagram users in Italy
There were 31 203 900 Instagram users in Italy in August 2023, which accounted for 52.5% of its entire population.
The majority of them were women - 53.8%.
People aged 25 to 34 were the largest user group (7 400 000).
The highest difference between men and women occurs within people aged 45 to 54, where women lead by 2 300 000.