Instagram users in Italy
There were 23 290 000 Instagram users in Italy in August 2020, which accounted for 39.2% of its entire population.
The majority of them were women - 52%.
People aged 25 to 34 were the largest user group (6 300 000).
The highest difference between men and women occurs within people aged 45 to 54, where women lead by 1 700 000.