Instagram users in Italy
There were 29 185 700 Instagram users in Italy in December 2023, which accounted for 49.1% of its entire population.
The majority of them were women - 53.7%.
People aged 25 to 34 were the largest user group (7 000 000).
The highest difference between men and women occurs within people aged 45 to 54, where women lead by 2 200 000.