Instagram users in Italy
There were 31 740 600 Instagram users in Italy in May 2023, which accounted for 53.4% of its entire population.
The majority of them were women - 52.9%.
People aged 18 to 24 were the largest user group (7 600 000).
The highest difference between men and women occurs within people aged 45 to 54, where women lead by 2 200 000.