Other countries:

Population: *

* Data source: https://population.un.org/

Facebook
24 742 500
Instagram
12 308 300
Messenger
19 600 000
Linkedin
1 290 000

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Kenya

2023

Facebook users in Kenya
2023

15 667 500

43.7%
women

56.3%
men

13-17
0.1%

16.6%

21.7%

18-24
38.3%

15.3%

19.1%

25-34
34.5%

6.4%

8.3%

35-44
14.7%

2.2%

3.4%

45-54
5.7%

0.9%

1.4%

55-64
2.4%

2.2%

2.3%

65+
4.4%

There were 15 667 500 Facebook users in Kenya in December 2023, which accounted for 26.6% of its entire population.

The majority of them were men - 56.3%.

People aged 18 to 24 were the largest user group (6 000 000).

The highest difference between men and women occurs within people aged 18 to 24, where men lead by 3 400 000.

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Instagram users in Kenya

2023

Instagram users in Kenya
2023

3 068 000

49.4%
women

50.6%
men

0.1%

13-17
0.1%

21.5%

23.7%

18-24
45.3%

17.3%

16.9%

25-34
34.2%

5.5%

35-44
11%

1.6%

1.7%

45-54
3.3%

0.7%

55-64
1.4%

2.7%

1.9%

65+
4.6%

There were 3 068 000 Instagram users in Kenya in December 2023, which accounted for 5.2% of its entire population.

The majority of them were men - 50.6%.

People aged 18 to 24 were the largest user group (1 389 300).

The highest difference between men and women occurs within people aged 18 to 24, where men lead by 728 300.

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Messenger users in Kenya

2023

Messenger users in Kenya
2023

13 750 800

43.7%
women

56.3%
men

0.1%

13-17
0.1%

15.3%

20.4%

18-24
35.6%

16%

19.6%

25-34
35.6%

6.8%

8.7%

35-44
15.5%

2.3%

3.7%

45-54
6%

1.5%

55-64
2.5%

2.3%

2.4%

65+
4.7%

There were 13 750 800 Messenger users in Kenya in December 2023, which accounted for 23.4% of its entire population.

The majority of them were men - 56.3%.

People aged 25 to 34 were the largest user group (4 900 000).

The highest difference between men and women occurs within people aged 18 to 24, where men lead by 2 800 000.

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Linkedin users in Kenya

2023

Linkedin users in Kenya
2023

4 320 000

37%

18-24
37%

50.9%

25-34
50.9%

11.3%

35-54
11.3%

0.7%

55+
0.7%

There were 4 320 000 Linkedin users in Kenya in December 2023, which accounted for 7.3% of its entire population.

People aged 25 to 34 were the largest user group (2 200 000).

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Social media users
in Kenya

Facebook

Instagram

Messenger

Linkedin

Facebook users in Kenya

2023

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2023

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2023

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Linkedin users in Kenya

2023

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