Other countries:

Population: *

* Data source: https://population.un.org/

Facebook
23 151 300
Instagram
11 959 400
Messenger
18 142 500
Linkedin
1 055 000

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Kenya

2020

Facebook users in Kenya
2020

10 444 000

42.7%
women

57.3%
men

1.8%

13-17
4.8%

15.3%

20.1%

18-24
35.4%

15.3%

20.1%

25-34
35.4%

4.8%

35-44
11.8%

1.8%

45-54
4.8%

0.8%

1.2%

55-64
2%

2.9%

65+
5.7%

There were 10 444 000 Facebook users in Kenya in December 2020, which accounted for 17.8% of its entire population.

The majority of them were men - 57.3%.

People aged 25 to 34 were the largest user group (3 700 000).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 2 100 000.

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Instagram users in Kenya

2020

Instagram users in Kenya
2020

2 265 000

47.2%
women

52.8%
men

2.3%

3.3%

13-17
5.6%

19%

22.1%

18-24
41.1%

15.9%

18.1%

25-34
34%

4.2%

4.4%

35-44
8.6%

1.3%

1.5%

45-54
2.8%

0.7%

55-64
1.4%

3.8%

2.9%

65+
6.7%

There were 2 265 000 Instagram users in Kenya in December 2020, which accounted for 3.9% of its entire population.

The majority of them were men - 52.8%.

People aged 18 to 24 were the largest user group (930 000).

The highest difference between men and women occurs within people aged 18 to 24, where men lead by 500 000.

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Messenger users in Kenya

2020

Messenger users in Kenya
2020

9 123 000

42.8%
women

57.2%
men

1.5%

2.5%

13-17
4.1%

14.2%

19.7%

18-24
34%

16.4%

20.8%

25-34
37.3%

4.9%

7.1%

35-44
12.1%

1.8%

2.8%

45-54
4.6%

0.8%

1.2%

55-64
2%

3.1%

65+
6%

There were 9 123 000 Messenger users in Kenya in December 2020, which accounted for 15.5% of its entire population.

The majority of them were men - 57.2%.

People aged 25 to 34 were the largest user group (3 400 000).

The highest difference between men and women occurs within people aged 18 to 24, where men lead by 1 800 000.

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Linkedin users in Kenya

2020

Linkedin users in Kenya
2020

2 545 000

27.9%

18-24
27.9%

62.9%

25-34
62.9%

8.6%

35-54
8.6%

0.6%

55+
0.6%

There were 2 545 000 Linkedin users in Kenya in December 2020, which accounted for 4.3% of its entire population.

People aged 25 to 34 were the largest user group (1 600 000).

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Social media users
in Kenya

Facebook

Instagram

Messenger

Linkedin

Facebook users in Kenya

2020

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2020

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2020

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2020

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