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serbia flag

Social media users
in Serbia

THE LAST MONTH OF 2022

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Serbia

Serbia flag
Facebook users in Serbia
2022
4 679 800
50%
women
50%
men
2.3%
2.1%
13-17
4.4%
9.8%
9.8%
18-24
19.6%
12.2%
13.7%
25-34
25.9%
10.1%
10%
35-44
20.1%
7.4%
7.3%
45-54
14.8%
5%
4.2%
55-64
9.2%
3.1%
2.8%
65+
6%

There were 4 679 800 Facebook users in Serbia in September 2022, which accounted for 54.5% of its entire population.

The slight majority of them were women - 50%.

People aged 25 to 34 were the largest user group (1 214 400).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 642 000.

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Instagram users in Serbia

Serbia flag
Instagram users in Serbia
2022
3 112 000
52%
women
48%
men
3.2%
2.9%
13-17
6.1%
12.7%
12.6%
18-24
25.3%
14.3%
15%
25-34
29.2%
10.4%
8.9%
35-44
19.3%
6.6%
5.2%
45-54
11.8%
3.2%
2.2%
55-64
5.4%
1.6%
1.2%
65+
2.8%

There were 3 112 000 Instagram users in Serbia in September 2022, which accounted for 36.2% of its entire population.

The majority of them were women - 52%.

People aged 25 to 34 were the largest user group (910 200).

The highest difference between men and women occurs within people aged 35 to 44, where women lead by 275 600.

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Messenger users in Serbia

Serbia flag
Messenger users in Serbia
2022
3 071 700
50.4%
women
49.6%
men
0.7%
0.7%
13-17
1.3%
5.8%
5.5%
18-24
11.4%
12.5%
13.6%
25-34
26.1%
11.9%
11.8%
35-44
23.8%
9.2%
9.1%
45-54
18.3%
6.4%
5.4%
55-64
11.8%
3.9%
3.5%
65+
7.4%

There were 3 071 700 Messenger users in Serbia in September 2022, which accounted for 35.8% of its entire population.

The slight majority of them were women - 50.4%.

People aged 25 to 34 were the largest user group (801 400).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 418 200.

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Linkedin users in Serbia

Serbia flag
Linkedin users in Serbia
2022
1 135 000
18.5%
18-24
18.5%
63.4%
25-34
63.4%
16.7%
35-54
16.7%
1.3%
55+
1.3%

There were 1 135 000 Linkedin users in Serbia in September 2022, which accounted for 13.2% of its entire population.

People aged 25 to 34 were the largest user group (720 000).

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