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serbia flag

Social media users
in Serbia

AT THE END OF 2020

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Serbia

Serbia flag
Facebook users in Serbia
2020
3 926 000
49.9%
women
50.1%
men
1.6%
1.4%
13-17
3%
8.7%
8.7%
18-24
17.3%
14%
15%
25-34
29%
11%
11%
35-44
21.9%
7.4%
7.4%
45-54
14.8%
4.8%
4.1%
55-64
8.9%
2.5%
2.5%
65+
5.1%

There were 3 926 000 Facebook users in Serbia in December 2020, which accounted for 46% of its entire population.

The slight majority of them were men - 50.1%.

People aged 25 to 34 were the largest user group (1 140 000).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 590 000.

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Instagram users in Serbia

Serbia flag
Instagram users in Serbia
2020
2 512 000
52.6%
women
47.4%
men
2.2%
1.9%
13-17
4.1%
12.3%
11.5%
18-24
23.9%
17.1%
17.1%
25-34
34.2%
11.1%
9.2%
35-44
20.3%
6%
4.8%
45-54
10.7%
2.6%
1.8%
55-64
4.4%
1.2%
1.1%
65+
2.3%

There were 2 512 000 Instagram users in Serbia in December 2020, which accounted for 29.4% of its entire population.

The majority of them were women - 52.6%.

People aged 25 to 34 were the largest user group (860 000).

The highest difference between men and women occurs within people aged 35 to 44, where women lead by 230 000.

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Messenger users in Serbia

Serbia flag
Messenger users in Serbia
2020
2 917 000
50.3%
women
49.7%
men
0.8%
0.8%
13-17
1.6%
7.2%
7.2%
18-24
14.4%
13.4%
14.4%
25-34
27.8%
12%
12%
35-44
24%
8.6%
8.2%
45-54
16.8%
5.5%
4.5%
55-64
9.9%
2.9%
2.6%
65+
5.5%

There were 2 917 000 Messenger users in Serbia in December 2020, which accounted for 34.2% of its entire population.

The slight majority of them were women - 50.3%.

People aged 25 to 34 were the largest user group (810 000).

The highest difference between men and women occurs within people aged 55 to 64, where women lead by 130 000.

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Linkedin users in Serbia

Serbia flag
Linkedin users in Serbia
2020
952 000
20%
18-24
20%
63%
25-34
63%
15.8%
35-54
15.8%
1.3%
55+
1.3%

There were 952 000 Linkedin users in Serbia in December 2020, which accounted for 11.2% of its entire population.

People aged 25 to 34 were the largest user group (600 000).

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