Other countries:

malawi flag

Social media users
in Malawi

AT THE END OF 2024

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Malawi

Malawi flag
Facebook users in Malawi
2024
2 049 900
37.6%
women
62.4%
men
 
 
13-17
n/a
15.9%
25.6%
18-24
41.4%
13%
20.6%
25-34
33.6%
4.7%
8.7%
35-44
13.4%
1.6%
3.7%
45-54
5.3%
0.6%
1.3%
55-64
2%
1.9%
2.5%
65+
4.4%

There were 2 049 900 Facebook users in Malawi in December 2024, which accounted for 8.4% of its entire population.

The majority of them were men - 62.4%.

People aged 18 to 24 were the largest user group (849 200).

The highest difference between men and women occurs within people aged 18 to 24, where men lead by 523 900.

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Instagram users in Malawi

Malawi flag
Instagram users in Malawi
2024
162 200
39.1%
women
59.6%
men
 
 
13-17
n/a
17.6%
25.6%
18-24
43.2%
13.3%
21.2%
25-34
34.5%
3.9%
6.9%
35-44
10.9%
1.4%
2.5%
45-54
3.9%
 
 
55-64
n/a
2.9%
3.3%
65+
6.2%

There were 162 200 Instagram users in Malawi in December 2024, which accounted for 0.7% of its entire population.

The majority of them were men - 59.6%.

People aged 18 to 24 were the largest user group (70 000).

The highest difference between men and women occurs within people aged 18 to 24, where men lead by 41 500.

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Messenger users in Malawi

Malawi flag
Messenger users in Malawi
2024
1 916 900
37.6%
women
62.4%
men
 
 
13-17
n/a
15.7%
25.4%
18-24
41.1%
13%
20.8%
25-34
33.8%
4.7%
8.7%
35-44
13.5%
1.6%
3.7%
45-54
5.3%
0.6%
1.3%
55-64
1.9%
1.9%
2.5%
65+
4.5%

There were 1 916 900 Messenger users in Malawi in December 2024, which accounted for 7.9% of its entire population.

The majority of them were men - 62.4%.

People aged 18 to 24 were the largest user group (787 400).

The highest difference between men and women occurs within people aged 18 to 24, where men lead by 486 800.

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Linkedin users in Malawi

Malawi flag
Linkedin users in Malawi
2024
372 900
42.9%
18-24
42.9%
42.9%
25-34
42.9%
13.4%
35-54
13.4%
0.8%
55+
0.8%

There were 372 900 Linkedin users in Malawi in December 2024, which accounted for 1.5% of its entire population.

People aged 25 to 34 were the largest user group (160 000).

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