Other countries:

malawi flag

Social media users
in Malawi

AT THE END OF 2022

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Malawi

Malawi flag
Facebook users in Malawi
2022
836 400
35.6%
women
64.4%
men
2%
3.3%
13-17
5.3%
13%
22.2%
18-24
35.2%
11.1%
20.5%
25-34
31.6%
4.2%
9.3%
35-44
13.5%
1.4%
3.6%
45-54
4.9%
0.7%
1.3%
55-64
1.9%
3.2%
4.2%
65+
7.4%

There were 836 400 Facebook users in Malawi in December 2022, which accounted for 3.5% of its entire population.

The majority of them were men - 64.4%.

People aged 18 to 24 were the largest user group (294 600).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 171 600.

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Instagram users in Malawi

Malawi flag
Instagram users in Malawi
2022
101 900
38.3%
women
61.7%
men
1.6%
2.5%
13-17
4%
14.5%
21.8%
18-24
36.3%
13%
22.8%
25-34
35.7%
3.8%
7.2%
35-44
11%
1.2%
2.3%
45-54
3.4%
 
 
55-64
n/a
4.2%
5.3%
65+
9.5%

There were 101 900 Instagram users in Malawi in December 2022, which accounted for 0.4% of its entire population.

The majority of them were men - 61.7%.

People aged 18 to 24 were the largest user group (37 000).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 23 200.

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Messenger users in Malawi

Malawi flag
Messenger users in Malawi
2022
782 000
35.5%
women
64.5%
men
2%
3.3%
13-17
5.3%
12.7%
22%
18-24
34.7%
11.2%
20.7%
25-34
32%
4.3%
9.4%
35-44
13.7%
1.4%
3.5%
45-54
4.9%
0.7%
1.2%
55-64
1.9%
3.3%
4.3%
65+
7.6%

There were 782 000 Messenger users in Malawi in December 2022, which accounted for 3.3% of its entire population.

The majority of them were men - 64.5%.

People aged 18 to 24 were the largest user group (271 100).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 162 100.

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Linkedin users in Malawi

Malawi flag
Linkedin users in Malawi
2022
215 700
24.6%
18-24
24.6%
64.9%
25-34
64.9%
9.7%
35-54
9.7%
0.8%
55+
0.8%

There were 215 700 Linkedin users in Malawi in December 2022, which accounted for 0.9% of its entire population.

People aged 25 to 34 were the largest user group (140 000).

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