Other countries:

malawi flag

Social media users
in Malawi

AT THE END OF 2020

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Malawi

Malawi flag
Facebook users in Malawi
2020
637 600
34.3%
women
65.7%
men
2.8%
5%
13-17
7.8%
11.6%
22%
18-24
33.6%
10.7%
20.4%
25-34
31.1%
3.8%
8.8%
35-44
12.5%
1.2%
3.5%
45-54
4.7%
0.7%
1.2%
55-64
1.9%
3.6%
4.9%
65+
8.5%

There were 637 600 Facebook users in Malawi in December 2020, which accounted for 2.7% of its entire population.

The majority of them were men - 65.7%.

People aged 18 to 24 were the largest user group (214 000).

The highest difference between men and women occurs within people aged 18 to 24, where men lead by 140 000.

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Instagram users in Malawi

Malawi flag
Instagram users in Malawi
2020
67 300
41.8%
women
58.2%
men
2.4%
3.4%
13-17
5.8%
16.3%
20.8%
18-24
37.1%
13.4%
20.8%
25-34
34.2%
4.3%
7%
35-44
11.3%
 
 
45-54
n/a
 
 
55-64
n/a
5.3%
6.2%
65+
11.6%

There were 67 300 Instagram users in Malawi in December 2020, which accounted for 0.3% of its entire population.

The majority of them were men - 58.2%.

People aged 18 to 24 were the largest user group (25 000).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 14 000.

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Messenger users in Malawi

Malawi flag
Messenger users in Malawi
2020
563 000
34.5%
women
65.5%
men
2.7%
4.8%
13-17
7.5%
11.5%
21.3%
18-24
32.9%
11%
21.3%
25-34
32.3%
3.7%
8.7%
35-44
12.4%
1.2%
3.2%
45-54
4.4%
0.7%
1.2%
55-64
1.8%
3.7%
5%
65+
8.7%

There were 563 000 Messenger users in Malawi in December 2020, which accounted for 2.4% of its entire population.

The majority of them were men - 65.5%.

People aged 18 to 24 were the largest user group (185 000).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 120 000.

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Linkedin users in Malawi

Malawi flag
Linkedin users in Malawi
2020
176 400
21%
18-24
21%
68%
25-34
68%
10.2%
35-54
10.2%
0.8%
55+
0.8%

There were 176 400 Linkedin users in Malawi in December 2020, which accounted for 0.7% of its entire population.

People aged 25 to 34 were the largest user group (120 000).

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