Other countries:

brazil flag

Social media users
in Brazil

AT THE END OF 2021

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Brazil

Brazil flag
Facebook users in Brazil
2021
165 000 000
54.1%
women
45.9%
men
3.2%
2.3%
13-17
5.5%
11.4%
10.1%
18-24
21.5%
13.2%
14.1%
25-34
27.3%
11.2%
9.2%
35-44
20.4%
7.6%
5.5%
45-54
13%
4.7%
3.1%
55-64
7.8%
2.8%
1.7%
65+
4.5%

There were 165 000 000 Facebook users in Brazil in December 2021, which accounted for 75.4% of its entire population.

The majority of them were women - 54.1%.

People aged 25 to 34 were the largest user group (45 000 000).

The highest difference between men and women occurs within people aged 45 to 54, where women lead by 9 000 000.

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Instagram users in Brazil

Brazil flag
Instagram users in Brazil
2021
119 400 000
59.1%
women
40.9%
men
3.7%
2.8%
13-17
6.4%
13.5%
10.6%
18-24
24.1%
16.7%
13.1%
25-34
29.7%
12.6%
8%
35-44
20.6%
7%
3.8%
45-54
10.7%
3.9%
1.8%
55-64
5.6%
1.9%
0.8%
65+
2.8%

There were 119 400 000 Instagram users in Brazil in December 2021, which accounted for 54.6% of its entire population.

The majority of them were women - 59.1%.

People aged 25 to 34 were the largest user group (35 500 000).

The highest difference between men and women occurs within people aged 35 to 44, where women lead by 9 600 000.

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Messenger users in Brazil

Brazil flag
Messenger users in Brazil
2021
119 500 000
54.6%
women
45.4%
men
2.1%
1.8%
13-17
3.8%
9.2%
9%
18-24
18.2%
13.8%
13.2%
25-34
27%
12%
9.7%
35-44
21.7%
8.5%
6.2%
45-54
14.6%
5.7%
3.6%
55-64
9.3%
3.3%
2%
65+
5.4%

There were 119 500 000 Messenger users in Brazil in December 2021, which accounted for 54.6% of its entire population.

The majority of them were women - 54.6%.

People aged 25 to 34 were the largest user group (32 300 000).

The highest difference between men and women occurs within people aged 35 to 44, where women lead by 11 600 000.

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Linkedin users in Brazil

Brazil flag
Linkedin users in Brazil
2021
53 160 000
30.1%
18-24
30.1%
58.3%
25-34
58.3%
10.5%
35-54
10.5%
1.1%
55+
1.1%

There were 53 160 000 Linkedin users in Brazil in December 2021, which accounted for 24.3% of its entire population.

People aged 25 to 34 were the largest user group (31 000 000).

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