Other countries:

brazil flag

Social media users
in Brazil

AT THE END OF 2019

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Brazil

Brazil flag
Facebook users in Brazil
2019
138 700 000
53.4%
women
46.6%
men
2.9%
2.6%
13-17
5.5%
10.8%
10.8%
18-24
21.6%
15.1%
14.4%
25-34
29.6%
10.8%
9.4%
35-44
20.2%
7.1%
5.2%
45-54
12.3%
4.3%
2.8%
55-64
7.1%
2.3%
1.4%
65+
3.7%

There were 138 700 000 Facebook users in Brazil in December 2019, which accounted for 62.7% of its entire population.

The majority of them were women - 53.4%.

People aged 25 to 34 were the largest user group (41 000 000).

The highest difference between men and women occurs within people aged 45 to 54, where women lead by 7 200 000.

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Instagram users in Brazil

Brazil flag
Instagram users in Brazil
2019
76 490 000
59.1%
women
40.9%
men
3.1%
2.2%
13-17
5.4%
14.4%
11.9%
18-24
26.3%
18.3%
14.4%
25-34
32.7%
12.3%
7.3%
35-44
19.6%
6.3%
3.1%
45-54
9.4%
3.3%
1.3%
55-64
4.6%
1.4%
0.6%
65+
2.1%

There were 76 490 000 Instagram users in Brazil in December 2019, which accounted for 34.6% of its entire population.

The majority of them were women - 59.1%.

People aged 25 to 34 were the largest user group (25 000 000).

The highest difference between men and women occurs within people aged 35 to 44, where women lead by 5 600 000.

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Messenger users in Brazil

Brazil flag
Messenger users in Brazil
2019
74 330 000
55.2%
women
44.8%
men
2.6%
2.2%
13-17
4.7%
10.8%
10.5%
18-24
21.3%
14.8%
13.5%
25-34
28.3%
12%
9.3%
35-44
21.3%
7.9%
5.4%
45-54
13.3%
4.8%
2.8%
55-64
7.7%
2.3%
1.3%
65+
3.5%

There were 74 330 000 Messenger users in Brazil in December 2019, which accounted for 33.6% of its entire population.

The majority of them were women - 55.2%.

People aged 25 to 34 were the largest user group (21 000 000).

The highest difference between men and women occurs within people aged 35 to 44, where women lead by 6 900 000.

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Linkedin users in Brazil

Brazil flag
Linkedin users in Brazil
2019
38 880 000
25.7%
18-24
25.7%
61.7%
25-34
61.7%
11.3%
35-54
11.3%
1.2%
55+
1.2%

There were 38 880 000 Linkedin users in Brazil in December 2019, which accounted for 17.6% of its entire population.

People aged 25 to 34 were the largest user group (24 000 000).

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