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Social media users
in Bhutan

AT THE END OF 2018

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Bhutan

Bhutan flag
Facebook users in Bhutan
2018
407 300
43.6%
women
56.4%
men
7.1%
6.6%
13-17
13.7%
15.5%
18.7%
18-24
34.1%
14.5%
19.4%
25-34
33.9%
4.2%
7.1%
35-44
11.3%
1.2%
2.7%
45-54
3.9%
0.4%
0.9%
55-64
1.3%
0.8%
1%
65+
1.8%

There were 407 300 Facebook users in Bhutan in December 2018, which accounted for 46.3% of its entire population.

The majority of them were men - 56.4%.

People aged 18 to 24 were the largest user group (139 000).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 79 000.

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Instagram users in Bhutan

Bhutan flag
Instagram users in Bhutan
2018
84 700
52.4%
women
47.6%
men
4.4%
2.6%
13-17
7%
17.7%
14.2%
18-24
31.9%
15.3%
15.3%
25-34
30.7%
3.9%
4.7%
35-44
8.6%
5.7%
1.4%
45-54
7.1%
1.8%
4.4%
55-64
6.1%
3.7%
5%
65+
8.6%

There were 84 700 Instagram users in Bhutan in December 2018, which accounted for 9.6% of its entire population.

The majority of them were women - 52.4%.

People aged 18 to 24 were the largest user group (27 000).

The highest difference between men and women occurs within people aged 45 to 54, where women lead by 1 200.

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Messenger users in Bhutan

Bhutan flag
Messenger users in Bhutan
2018
290 000
43.5%
women
56.5%
men
6.6%
6.2%
13-17
12.8%
15.9%
19.3%
18-24
35.2%
14.5%
19.3%
25-34
33.8%
4.1%
7.2%
35-44
11.4%
1.2%
2.6%
45-54
3.8%
0.5%
0.8%
55-64
1.3%
0.8%
1%
65+
1.8%

There were 290 000 Messenger users in Bhutan in December 2018, which accounted for 33% of its entire population.

The majority of them were men - 56.5%.

People aged 18 to 24 were the largest user group (102 000).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 56 000.

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