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Social media users
in Austria

THE LAST MONTH OF 2024

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Austria

Austria flag
Facebook users in Austria
2024
5 408 100
52.3%
women
47.7%
men
 
 
13-17
n/a
10.5%
9.1%
18-24
19.7%
13.6%
13.3%
25-34
26.9%
10.8%
9.8%
35-44
20.6%
8.2%
7.2%
45-54
15.4%
5.9%
5.1%
55-64
11.1%
3.3%
3.1%
65+
6.3%

There were 5 408 100 Facebook users in Austria in October 2024, which accounted for 60.5% of its entire population.

The majority of them were women - 52.3%.

People aged 25 to 34 were the largest user group (1 455 200).

The highest difference between men and women occurs within people aged 18 to 24, where women lead by 494 200.

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Instagram users in Austria

Austria flag
Instagram users in Austria
2024
3 682 900
53.9%
women
46.1%
men
 
 
13-17
n/a
14.2%
12.4%
18-24
26.6%
15.4%
14.7%
25-34
30.2%
11%
8.8%
35-44
19.7%
7.4%
5.6%
45-54
13%
4.1%
3.2%
55-64
7.3%
1.7%
1.5%
65+
3.2%

There were 3 682 900 Instagram users in Austria in October 2024, which accounted for 41.2% of its entire population.

The majority of them were women - 53.9%.

People aged 25 to 34 were the largest user group (1 111 500).

The highest difference between men and women occurs within people aged 35 to 44, where women lead by 322 900.

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Messenger users in Austria

Austria flag
Messenger users in Austria
2024
3 422 400
51.7%
women
48.3%
men
 
 
13-17
n/a
4.4%
4.2%
18-24
8.6%
13.3%
13.2%
25-34
26.4%
12.6%
11.7%
35-44
24.3%
9.9%
8.8%
45-54
18.7%
7.4%
6.5%
55-64
13.9%
4.2%
3.8%
65+
8%

There were 3 422 400 Messenger users in Austria in October 2024, which accounted for 38.3% of its entire population.

The majority of them were women - 51.7%.

People aged 25 to 34 were the largest user group (904 400).

The highest difference between men and women occurs within people aged 45 to 54, where women lead by 302 100.

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Linkedin users in Austria

Austria flag
Linkedin users in Austria
2024
695 000
28.8%
18-24
28.8%
34.5%
25-34
34.5%
30.2%
35-54
30.2%
6.5%
55+
6.5%

There were 695 000 Linkedin users in Austria in October 2024, which accounted for 7.8% of its entire population.

People aged 25 to 34 were the largest user group (240 000).

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