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austria flag

Social media users
in Austria

AT THE END OF 2023

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Austria

Austria flag
Facebook users in Austria
2023
4 996 700
52.2%
women
47.8%
men
 
 
13-17
n/a
11.2%
9.8%
18-24
21%
13.5%
13.3%
25-34
26.8%
10.6%
9.8%
35-44
20.4%
8.2%
7.2%
45-54
15.4%
5.6%
5%
55-64
10.6%
3%
2.8%
65+
5.8%

There were 4 996 700 Facebook users in Austria in December 2023, which accounted for 55.8% of its entire population.

The majority of them were women - 52.2%.

People aged 25 to 34 were the largest user group (1 341 100).

The highest difference between men and women occurs within people aged 18 to 24, where women lead by 489 500.

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Instagram users in Austria

Austria flag
Instagram users in Austria
2023
3 461 800
53.7%
women
46.3%
men
 
 
13-17
n/a
14.7%
13%
18-24
27.6%
15.5%
14.7%
25-34
30.2%
10.7%
8.8%
35-44
19.5%
7.3%
5.5%
45-54
12.9%
3.9%
3%
55-64
6.9%
1.5%
1.3%
65+
2.9%

There were 3 461 800 Instagram users in Austria in December 2023, which accounted for 38.7% of its entire population.

The majority of them were women - 53.7%.

People aged 25 to 34 were the largest user group (1 046 900).

The highest difference between men and women occurs within people aged 35 to 44, where women lead by 303 900.

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Messenger users in Austria

Austria flag
Messenger users in Austria
2023
3 110 200
51.6%
women
48.4%
men
 
 
13-17
n/a
4.6%
4.5%
18-24
9%
13.6%
13.4%
25-34
27%
12.5%
11.8%
35-44
24.2%
10%
9%
45-54
19%
7.1%
6.4%
55-64
13.5%
3.9%
3.4%
65+
7.3%

There were 3 110 200 Messenger users in Austria in December 2023, which accounted for 34.8% of its entire population.

The majority of them were women - 51.6%.

People aged 25 to 34 were the largest user group (841 200).

The highest difference between men and women occurs within people aged 45 to 54, where women lead by 279 100.

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Linkedin users in Austria

Austria flag
Linkedin users in Austria
2023
2 333 000
24.9%
18-24
24.9%
51.4%
25-34
51.4%
19.7%
35-54
19.7%
4%
55+
4%

There were 2 333 000 Linkedin users in Austria in December 2023, which accounted for 26.1% of its entire population.

People aged 25 to 34 were the largest user group (1 200 000).

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