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austria flag

Social media users
in Austria

AT THE END OF 2020

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Austria

Austria flag
Facebook users in Austria
2020
5 030 000
50.5%
women
49.5%
men
2.4%
2%
13-17
4.4%
10.1%
10.5%
18-24
20.7%
13.5%
13.9%
25-34
27.4%
9.9%
9.5%
35-44
19.5%
7.6%
7%
45-54
14.5%
4.6%
4.2%
55-64
8.7%
2.4%
2.4%
65+
4.8%

There were 5 030 000 Facebook users in Austria in December 2020, which accounted for 56.2% of its entire population.

The slight majority of them were women - 50.5%.

People aged 25 to 34 were the largest user group (1 380 000).

The highest difference between men and women occurs within people aged 45 to 54, where women lead by 350 000.

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Instagram users in Austria

Austria flag
Instagram users in Austria
2020
3 083 000
52.2%
women
47.8%
men
3.6%
3.1%
13-17
6.7%
14.9%
15.6%
18-24
30.5%
15.9%
14.9%
25-34
30.8%
9.4%
7.5%
35-44
16.9%
5.5%
4.2%
45-54
9.7%
2.1%
1.7%
55-64
3.9%
0.8%
0.8%
65+
1.6%

There were 3 083 000 Instagram users in Austria in December 2020, which accounted for 34.5% of its entire population.

The majority of them were women - 52.2%.

People aged 25 to 34 were the largest user group (950 000).

The highest difference between men and women occurs within people aged 35 to 44, where women lead by 230 000.

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Messenger users in Austria

Austria flag
Messenger users in Austria
2020
3 373 000
51.5%
women
48.5%
men
0.7%
0.5%
13-17
1.2%
7.1%
6.8%
18-24
13.9%
14.5%
14.2%
25-34
28.8%
11.6%
11%
35-44
22.5%
9.2%
8.3%
45-54
17.5%
5.6%
5%
55-64
10.7%
2.8%
2.6%
65+
5.4%

There were 3 373 000 Messenger users in Austria in December 2020, which accounted for 37.7% of its entire population.

The majority of them were women - 51.5%.

People aged 25 to 34 were the largest user group (970 000).

The highest difference between men and women occurs within people aged 45 to 54, where women lead by 280 000.

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Linkedin users in Austria

Austria flag
Linkedin users in Austria
2020
1 586 000
16.4%
18-24
16.4%
61.2%
25-34
61.2%
20.2%
35-54
20.2%
2.3%
55+
2.3%

There were 1 586 000 Linkedin users in Austria in December 2020, which accounted for 17.7% of its entire population.

People aged 25 to 34 were the largest user group (970 000).

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