Other countries:

australia flag

Social media users
in Australia

AT THE END OF 2019

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Australia

Australia flag
Facebook users in Australia
2019
17 300 000
53.1%
women
46.9%
men
2%
1.6%
13-17
3.6%
8.1%
8.7%
18-24
16.8%
13.3%
13.3%
25-34
26.6%
9.8%
8.7%
35-44
18.5%
8.1%
6.4%
45-54
14.5%
6.4%
4.6%
55-64
10.9%
5.4%
3.8%
65+
9.1%

There were 17 300 000 Facebook users in Australia in December 2019, which accounted for 65.7% of its entire population.

The majority of them were women - 53.1%.

People aged 25 to 34 were the largest user group (4 600 000).

The highest difference between men and women occurs within people aged 55 to 64, where women lead by 790 000.

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Instagram users in Australia

Australia flag
Instagram users in Australia
2019
9 564 000
56.5%
women
43.5%
men
3.3%
2.6%
13-17
6%
12.5%
11.5%
18-24
24%
17.8%
15.7%
25-34
33.5%
10.5%
7.3%
35-44
17.8%
6.9%
3.8%
45-54
10.7%
3.6%
1.7%
55-64
5.2%
1.9%
1%
65+
2.9%

There were 9 564 000 Instagram users in Australia in December 2019, which accounted for 36.3% of its entire population.

The majority of them were women - 56.5%.

People aged 25 to 34 were the largest user group (3 200 000).

The highest difference between men and women occurs within people aged 35 to 44, where women lead by 700 000.

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Messenger users in Australia

Australia flag
Messenger users in Australia
2019
1 351 000
53.6%
women
46.4%
men
1.8%
1.3%
13-17
3%
8.9%
8.9%
18-24
17.8%
14.1%
14.1%
25-34
28.1%
10.4%
8.9%
35-44
19.2%
8.1%
6.4%
45-54
14.5%
6.2%
4.1%
55-64
10.4%
4.1%
2.8%
65+
7%

There were 1 351 000 Messenger users in Australia in December 2019, which accounted for 5.1% of its entire population.

The majority of them were women - 53.6%.

People aged 25 to 34 were the largest user group (380 000).

The highest difference between men and women occurs within people aged 55 to 64, where women lead by 56 000.

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Linkedin users in Australia

Australia flag
Linkedin users in Australia
2019
11 100 000
15.3%
18-24
15.3%
58.6%
25-34
58.6%
21.6%
35-54
21.6%
4.5%
55+
4.5%

There were 11 100 000 Linkedin users in Australia in December 2019, which accounted for 42.2% of its entire population.

People aged 25 to 34 were the largest user group (6 500 000).

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