Messenger users in Estonia
There were 676 200 Messenger users in Estonia in March 2024, which accounted for 53.9% of its entire population.
The majority of them were women - 56.4%.
People aged 35 to 44 were the largest user group (168 200).
The highest difference between men and women occurs within people aged 55 to 64, where women lead by 28 500.
NOTE:
From March ’24 through August ’25, the size of individual demographic groups is estimated by using the total number of users in each month, combined with the demographic distribution from previous months.