Other countries:

estonia flag

Social media users
in Estonia

AT THE END OF 2024

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Estonia

Estonia flag
Facebook users in Estonia
2024
905 200
56%
women
44%
men
 
 
13-17
n/a
9.7%
7.6%
18-24
17.3%
11.7%
11.6%
25-34
23.3%
12%
10.5%
35-44
22.5%
9.2%
7.2%
45-54
16.3%
6.9%
4.2%
55-64
11.1%
6.5%
2.9%
65+
9.5%

There were 905 200 Facebook users in Estonia in December 2024, which accounted for 72.2% of its entire population.

The majority of them were women - 56%.

People aged 25 to 34 were the largest user group (211 000).

The highest difference between men and women occurs within people aged 65 and above, where women lead by 26 500.

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Instagram users in Estonia

Estonia flag
Instagram users in Estonia
2024
512 300
59.8%
women
40.2%
men
 
 
13-17
n/a
13.3%
9.8%
18-24
23.1%
16.3%
13.6%
25-34
29.9%
14.6%
9.7%
35-44
24.3%
8.6%
4.5%
45-54
13.1%
4.4%
1.7%
55-64
6.1%
2.6%
1%
65+
3.5%

There were 512 300 Instagram users in Estonia in December 2024, which accounted for 40.9% of its entire population.

The majority of them were women - 59.8%.

People aged 25 to 34 were the largest user group (153 200).

The highest difference between men and women occurs within people aged 35 to 44, where women lead by 49 700.

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Messenger users in Estonia

Estonia flag
Messenger users in Estonia
2024
684 200
56.3%
women
43.7%
men
 
 
13-17
n/a
6.8%
5.6%
18-24
12.4%
10.9%
10.9%
25-34
21.9%
13.1%
11.5%
35-44
24.6%
10.6%
8.2%
45-54
18.8%
8%
4.6%
55-64
12.6%
6.9%
2.9%
65+
9.8%

There were 684 200 Messenger users in Estonia in December 2024, which accounted for 54.6% of its entire population.

The majority of them were women - 56.3%.

People aged 35 to 44 were the largest user group (168 100).

The highest difference between men and women occurs within people aged 65 and above, where women lead by 19 800.

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Linkedin users in Estonia

Estonia flag
Linkedin users in Estonia
2024
448 000
29%
18-24
29%
35.7%
25-34
35.7%
31.3%
35-54
31.3%
4%
55+
4%

There were 448 000 Linkedin users in Estonia in December 2024, which accounted for 35.7% of its entire population.

People aged 25 to 34 were the largest user group (160 000).

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