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estonia flag

Social media users
in Estonia

THE LAST MONTH OF 2024

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Estonia

Estonia flag
Facebook users in Estonia
2024
949 100
56.3%
women
43.7%
men
 
 
13-17
n/a
10.7%
8.3%
18-24
19%
11.7%
11.4%
25-34
23%
12.1%
10.4%
35-44
22.5%
9%
7%
45-54
16%
6.8%
4%
55-64
10.7%
6%
2.7%
65+
8.7%

There were 949 100 Facebook users in Estonia in May 2024, which accounted for 75.1% of its entire population.

The majority of them were women - 56.3%.

People aged 25 to 34 were the largest user group (218 400).

The highest difference between men and women occurs within people aged 65 and above, where women lead by 25 500.

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Instagram users in Estonia

Estonia flag
Instagram users in Estonia
2024
527 600
60.5%
women
39.5%
men
 
 
13-17
n/a
14.9%
10.7%
18-24
25.6%
16.6%
13.3%
25-34
29.9%
14.6%
9.2%
35-44
23.8%
8.2%
4.1%
45-54
12.2%
4.1%
1.4%
55-64
5.5%
2.2%
0.8%
65+
3%

There were 527 600 Instagram users in Estonia in May 2024, which accounted for 41.7% of its entire population.

The majority of them were women - 60.5%.

People aged 25 to 34 were the largest user group (157 600).

The highest difference between men and women occurs within people aged 35 to 44, where women lead by 48 600.

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Messenger users in Estonia

Estonia flag
Messenger users in Estonia
2024
712 700
56.3%
women
43.7%
men
 
 
13-17
n/a
7.3%
6.2%
18-24
13.5%
11.2%
11.1%
25-34
22.3%
13.2%
11.4%
35-44
24.7%
10.5%
8%
45-54
18.5%
7.9%
4.3%
55-64
12.2%
6.2%
2.6%
65+
8.8%

There were 712 700 Messenger users in Estonia in May 2024, which accounted for 56.4% of its entire population.

The majority of them were women - 56.3%.

People aged 35 to 44 were the largest user group (175 800).

The highest difference between men and women occurs within people aged 55 to 64, where women lead by 30 900.

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Linkedin users in Estonia

Estonia flag
Linkedin users in Estonia
2024
87 000
20.7%
18-24
20.7%
37.9%
25-34
37.9%
36.8%
35-54
36.8%
4.6%
55+
4.6%

There were 87 000 Linkedin users in Estonia in May 2024, which accounted for 6.9% of its entire population.

People aged 25 to 34 were the largest user group (33 000).

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