Other countries:

Population: *

* Data source: https://population.un.org/

Facebook
24 742 500
Instagram
12 308 300
Messenger
19 600 000
Linkedin
1 290 000

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Estonia

2024

Facebook users in Estonia
2024

944 600

56.3%
women

43.7%
men

13-17
n/a

10.7%

8.3%

18-24
19%

11.7%

11.4%

25-34
23.1%

12.2%

10.4%

35-44
22.5%

45-54
16%

6.8%

55-64
10.7%

2.7%

65+
8.6%

There were 944 600 Facebook users in Estonia in April 2024, which accounted for 74.7% of its entire population.

The majority of them were women - 56.3%.

People aged 25 to 34 were the largest user group (218 200).

The highest difference between men and women occurs within people aged 65 and above, where women lead by 25 200.

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Instagram users in Estonia

2024

Instagram users in Estonia
2024

526 600

60.6%
women

39.4%
men

13-17
n/a

14.9%

10.6%

18-24
25.5%

16.6%

13.3%

25-34
29.9%

14.6%

9.2%

35-44
23.8%

8.2%

4.1%

45-54
12.3%

4.1%

1.4%

55-64
5.5%

2.2%

0.8%

65+
3%

There were 526 600 Instagram users in Estonia in April 2024, which accounted for 41.6% of its entire population.

The majority of them were women - 60.6%.

People aged 25 to 34 were the largest user group (157 300).

The highest difference between men and women occurs within people aged 35 to 44, where women lead by 48 500.

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Messenger users in Estonia

2024

Messenger users in Estonia
2024

709 500

56.3%
women

43.7%
men

13-17
n/a

7.2%

6.2%

18-24
13.4%

11.2%

11.1%

25-34
22.3%

13.2%

11.5%

35-44
24.7%

10.5%

8.1%

45-54
18.6%

7.9%

4.3%

55-64
12.2%

6.2%

2.6%

65+
8.8%

There were 709 500 Messenger users in Estonia in April 2024, which accounted for 56.1% of its entire population.

The majority of them were women - 56.3%.

People aged 35 to 44 were the largest user group (175 400).

The highest difference between men and women occurs within people aged 55 to 64, where women lead by 30 800.

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Linkedin users in Estonia

2024

Linkedin users in Estonia
2024

74 500

18.8%

18-24
18.8%

37.6%

25-34
37.6%

38.9%

35-54
38.9%

4.7%

55+
4.7%

There were 74 500 Linkedin users in Estonia in April 2024, which accounted for 5.9% of its entire population.

People aged 35 to 54 were the largest user group (29 000).

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Social media users
in Estonia

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Messenger

Linkedin

Facebook users in Estonia

2024

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2024

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2024

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2024

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