Other countries:

estonia flag

Social media users
in Estonia

AT THE END OF 2020

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Estonia

Estonia flag
Facebook users in Estonia
2020
858 000
55.9%
women
44.1%
men
3%
1.9%
13-17
4.9%
10.1%
8.7%
18-24
18.9%
12.8%
12.8%
25-34
25.6%
11.1%
9.4%
35-44
20.5%
8.4%
5.9%
45-54
14.3%
6.2%
3.3%
55-64
9.4%
4.3%
2%
65+
6.3%

There were 858 000 Facebook users in Estonia in December 2020, which accounted for 67.2% of its entire population.

The majority of them were women - 55.9%.

People aged 25 to 34 were the largest user group (220 000).

The highest difference between men and women occurs within people aged 55 to 64, where women lead by 28 000.

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Instagram users in Estonia

Estonia flag
Instagram users in Estonia
2020
451 300
60.9%
women
39.1%
men
4.4%
2.4%
13-17
6.9%
16.4%
12.2%
18-24
28.6%
18.8%
14%
25-34
32.8%
12%
6.9%
35-44
18.8%
5.8%
2.4%
45-54
8.2%
2.4%
0.8%
55-64
3.2%
1.1%
0.4%
65+
1.5%

There were 451 300 Instagram users in Estonia in December 2020, which accounted for 35.3% of its entire population.

The majority of them were women - 60.9%.

People aged 25 to 34 were the largest user group (148 000).

The highest difference between men and women occurs within people aged 35 to 44, where women lead by 31 000.

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Messenger users in Estonia

Estonia flag
Messenger users in Estonia
2020
610 400
56.8%
women
43.2%
men
1.8%
1%
13-17
2.9%
7.7%
6.7%
18-24
14.4%
13.6%
13.1%
25-34
26.7%
12.9%
10.8%
35-44
23.8%
10%
6.6%
45-54
16.5%
6.9%
3.3%
55-64
10.2%
3.9%
1.6%
65+
5.6%

There were 610 400 Messenger users in Estonia in December 2020, which accounted for 47.8% of its entire population.

The majority of them were women - 56.8%.

People aged 25 to 34 were the largest user group (163 000).

The highest difference between men and women occurs within people aged 55 to 64, where women lead by 20 000.

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Linkedin users in Estonia

Estonia flag
Linkedin users in Estonia
2020
247 900
17.3%
18-24
17.3%
60.5%
25-34
60.5%
19.8%
35-54
19.8%
2.4%
55+
2.4%

There were 247 900 Linkedin users in Estonia in December 2020, which accounted for 19.4% of its entire population.

People aged 25 to 34 were the largest user group (150 000).

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