Other countries:

Population: *

* Data source: https://population.un.org/

Facebook
23 151 300
Instagram
11 959 400
Messenger
18 142 500
Linkedin
1 055 000

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Estonia

2019

Facebook users in Estonia
2019

760 000

54.1%
women

45.9%
men

2.9%

13-17
4.9%

8.4%

8.6%

18-24
17%

12.9%

14.5%

25-34
27.4%

11.3%

9.9%

35-44
21.2%

8.6%

6.1%

45-54
14.6%

6.2%

3.2%

55-64
9.3%

3.8%

1.8%

65+
5.7%

There were 760 000 Facebook users in Estonia in December 2019, which accounted for 60% of its entire population.

The majority of them were women - 54.1%.

People aged 25 to 34 were the largest user group (208 000).

The highest difference between men and women occurs within people aged 55 to 64, where women lead by 24 000.

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Instagram users in Estonia

2019

Instagram users in Estonia
2019

369 200

57.9%
women

42.1%
men

5.1%

3.3%

13-17
8.4%

14.6%

12.7%

18-24
27.4%

19%

16%

25-34
34.9%

11.1%

6.8%

35-44
17.9%

5.1%

2.2%

45-54
7.4%

2.1%

0.7%

55-64
2.7%

0.9%

0.5%

65+
1.4%

There were 369 200 Instagram users in Estonia in December 2019, which accounted for 29.2% of its entire population.

The majority of them were women - 57.9%.

People aged 25 to 34 were the largest user group (129 000).

The highest difference between men and women occurs within people aged 35 to 44, where women lead by 25 000.

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Messenger users in Estonia

2019

Messenger users in Estonia
2019

532 700

55.9%
women

44.1%
men

2.3%

1.7%

13-17
3.9%

9.2%

18-24
18.2%

14.5%

25-34
28.9%

12.8%

9.9%

35-44
22.7%

9.2%

5.6%

45-54
14.8%

5.6%

2.3%

55-64
7.9%

2.4%

1.1%

65+
3.5%

There were 532 700 Messenger users in Estonia in December 2019, which accounted for 42.1% of its entire population.

The majority of them were women - 55.9%.

People aged 25 to 34 were the largest user group (154 000).

The highest difference between men and women occurs within people aged 45 to 54, where women lead by 30 000.

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Linkedin users in Estonia

2019

Linkedin users in Estonia
2019

225 700

16%

18-24
16%

62%

25-34
62%

19.5%

35-54
19.5%

2.5%

55+
2.5%

There were 225 700 Linkedin users in Estonia in December 2019, which accounted for 17.8% of its entire population.

People aged 25 to 34 were the largest user group (140 000).

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Social media users
in Estonia

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Messenger

Linkedin

Facebook users in Estonia

2019

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2019

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2019

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2019

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