Facebook users in New Zealand
There were 3 553 000 Facebook users in New Zealand in January 2021, which accounted for 68.5% of its entire population.
The majority of them were women - 53.6%.
People aged 25 to 34 were the largest user group (890 000).
The highest difference between men and women occurs within people aged 65 and above, where women lead by 140 000.