Karolina Kurcwald
Organic vs. Paid Social Media – Differences and Tips for 2026
It’s old news that since paid social media became a thing, organic...
How to Go Viral on Instagram in 2026 – 8 Pro Tips
Let’s make this go viral – said many people, many times, but...
Instagram Creator vs Business Account – Which One Should You Choose?
If you’re taking your Instagram presence seriously and want to build an...
KOLs in Marketing: Who They Are & How to Partner
Working with key opinion leaders – because that’s who we’re talking about,...
Competitor Mapping: Why And How To Do It
Competitor analysis is not about copying your competitors (Don’t do that!) It’s...
How to Measure Brand Awareness on Social Media
I won’t lie to you – brand awareness is not the easiest...
Top 10 Competitive Intelligence Tools in 2026
Competitive intelligence is an element of your marketing strategy that you really...
Fake Instagram Accounts – How to Spot & Block Them
Spam comments from fake accounts on social media ruining your workday (and...
Top Social Media Platforms for Real Estate Businesses
How do you do real estate and social media marketing for real...