Facebook Ads comment moderation giving you a headache? Moderate them along with all your social media comments, in one place, and never miss a single one under your ads.
Facebook Ads Comment Moderation Tool
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Manage comments on every Facebook ad and dark post in one view
Every Facebook ad comment can make its way to the same dashboard as comments and DMs from all your other social media profiles. In the Social Inbox, you can manage them from one view, individually or in bulk. You can even assign them to team members if someone leaves a complaint under your ad that needs resolving (and this way, you know you won’t miss it).
Auto-moderation: Automatically hide or delete unwanted comments on Facebook ads 24/7
Automate removing unwanted comments from your paid ads – spam, hate, links, trolling, and other things that literally use your ad money to reach your ad audience, often hurting your ad conversions in the process. Set up Auto-moderation workflows based on keywords, AI tags, links, and more, and don’t worry about it.
AI assistant: Auto-detect spam, hate speech, and negative sentiment on ad comments
Your AI Assistant in the Inbox does some of the work for you. It automatically detects spam, hate, and comment sentiment, so you can prioritize the next steps in the Inbox and plan your Auto-moderation scenarios.
AI reply suggestions: Get smart response recommendations for every ad comment
AI can also write your replies – the way you would write them, just faster. It will suggest replies based on the way you replied in the past and what’s in the content you provide, like your FAQs and help articles. You can then edit, approve, and cut your response times without compromising their quality.
Dark post moderation: Moderate comments on unpublished ads alongside organic content
Don’t worry about any post’s comments slipping under the radar. In NapoleonCat, you’ll see comments on all posts that people can comment on, whether you’re paying for reach or not. You’ll see them all together as they come in real time, so you can maintain consistently excellent customer service.
Social CRM: Track ad commenter history and customer interactions
In NapoleonCat, you can also see past conversations across ads and organic posts on different social media platforms by individual commenters. Go to their Social CRM profile and get the whole context of your past interactions, whether they happened under an ad, in a DM, or in an organic post.
Moderation reports: Track ad comment activity and filtering effectiveness
Not only can you track and respond to the comments on your Facebook ads and dark posts, but you can also monitor how effective your ad comment moderation really is. With details on volume, best performers, and moderation gaps to fill.
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Here’s why our clients love NapoleonCat
Join businesses that save hours every week with Facebook automation.
NapoleonCat saves up to one-third of a full-time position. That’s time we would otherwise spend manually moderating thousands of comments each month using the Meta Business Suite, profile by profile and comment by comment. Time we can now use for growth. NapoleonCat is the best tool of its kind on the market, and it’s still constantly evolving and improving by introducing new AI features.
It’s hard to imagine our work without a tool that includes so many valuable features. It won’t be an overstatement when I say that NapoleonCat saves us multiple full-time positions that would be dedicated to just moderating comments or manually generating reports.
NapoleonCat gives us the full picture of social media interactions. It’s easier to pick up urgent threads that need taking immediate action. And with conversation history, it’s much easier to continue the work of another team member while they’re out of office.
We work with multiple clients, and with NapoleonCat, we don’t waste time switching between multiple software tools. We can also deliver reliable data from a single source. We tested other social media moderation and analytics tools before, but none of them lived up to what NapoleonCat delivers. They’re the best, and I personally love using the tool. 🙂
NapoleonCat is now an indispensable tool that we use for moderation and analytical purposes, as well as content publishing. We’re curious to see new capabilities of the tool and test its new uses, for example, to moderate TikTok ad comments, as we predict this social media channel to become more and more important for our clients.
It’s the first social media engagement tool we have ever tried that is truly intuitive and that makes it easy for us to include the clients in the process. The service and support is great and personal. And the value for money is great!
We were looking for a tool that would allow us to consolidate and manage comments and private messages from Messenger in one place. Analytics and reports were also very important to us, as they would show us the level of our social media customer service. That’s why, in 2017, we decided to choose NapoleonCat.
Compare NapoleonCat with other Facebook ads comment moderation tools
| Feature | NapoleonCat | Hootsuite | Sprout Social | Metricool |
|---|---|---|---|---|
| Facebook Ads & Dark Post Comment Moderation | ✅ Yes (FB, IG & TikTok ads) | ⚠️ Limited, no AI for ads | ❌ No | ❌ No |
| AI Spam & Hate Removal | ✅ AI-based auto removal | ⚠️ Limited (third-party add-on) | ❌ No auto removal | ❌ No |
| AI Sentiment Tagging | ✅ Yes (AI-supported) | ⚠️ Basic sentiment | ⚠️ Sentiment labels only | ❌ No |
| AI Reply Suggestions | ✅ Yes | ✅ Yes | ✅ Yes | ❌ No |
| FAQ Auto-Replies | ✅ Yes (rotating replies) | ⚠️ Limited | ⚠️ Limited | ❌ No |
| Unified Social Inbox | ✅ Yes (comments, DMs, reviews, ads) | ✅ Yes | ✅ Yes | ⚠️ Basic |
| Moderation Reports | ✅ Detailed | ⚠️ Limited | ⚠️ Limited | ❌ No |
| GDPR & EU Data Hosting | ✅ EU-based, GDPR-first | ❌ Canada-based | ❌ US-based | ⚠️ EU-based |
| Starting Price | From $79 (2 users, 5 profiles) | From $99 per user | From $199 per user | From $22 (usage-based) |