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samoa flag

Social media users
in Samoa

AT THE END OF 2023

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Samoa

Samoa flag
Facebook users in Samoa
2023
131 200
52.5%
women
47.5%
men
 
 
13-17
n/a
15.1%
14.6%
18-24
29.7%
15.5%
13.1%
25-34
28.6%
9.8%
8.8%
35-44
18.7%
5.9%
5.8%
45-54
11.7%
3.7%
3.3%
55-64
7%
2.4%
1.8%
65+
4.3%

There were 131 200 Facebook users in Samoa in December 2023, which accounted for 63.4% of its entire population.

The majority of them were women - 52.5%.

People aged 18 to 24 were the largest user group (39 000).

The highest difference between men and women occurs within people aged 25 to 34, where women lead by 17 200.

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Instagram users in Samoa

Samoa flag
Instagram users in Samoa
2023
28 700
58.2%
women
41.8%
men
 
 
13-17
n/a
32.1%
26.1%
18-24
58.2%
18.5%
11.5%
25-34
30%
7.7%
4.2%
35-44
11.8%
 
 
45-54
n/a
 
 
55-64
n/a
 
 
65+
n/a

There were 28 700 Instagram users in Samoa in December 2023, which accounted for 13.9% of its entire population.

The majority of them were women - 58.2%.

People aged 18 to 24 were the largest user group (16 700).

The highest difference between men and women occurs within people aged 25 to 34, where women lead by 3 300.

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Messenger users in Samoa

Samoa flag
Messenger users in Samoa
2023
119 800
52.4%
women
47.6%
men
 
 
13-17
n/a
14%
14%
18-24
28%
15.7%
13.3%
25-34
29%
10.2%
9.1%
35-44
19.3%
6.2%
6%
45-54
12.2%
3.8%
3.3%
55-64
7.2%
2.5%
1.8%
65+
4.3%

There were 119 800 Messenger users in Samoa in December 2023, which accounted for 57.9% of its entire population.

The majority of them were women - 52.4%.

People aged 25 to 34 were the largest user group (34 700).

The highest difference between men and women occurs within people aged 25 to 34, where women lead by 15 900.

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Linkedin users in Samoa

Samoa flag
Linkedin users in Samoa
2023
18 390
23.9%
18-24
23.9%
54.4%
25-34
54.4%
19.6%
35-54
19.6%
2.1%
55+
2.1%

There were 18 390 Linkedin users in Samoa in December 2023, which accounted for 8.9% of its entire population.

People aged 25 to 34 were the largest user group (10 000).

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