Other countries:

portugal flag

Social media users
in Portugal

AT THE END OF 2022

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Portugal

Portugal flag
Facebook users in Portugal
2022
8 444 400
52.3%
women
47.7%
men
1.3%
1.2%
13-17
2.5%
9.1%
8.5%
18-24
17.7%
10.6%
11.3%
25-34
21.9%
10%
9.1%
35-44
19.1%
9.6%
8.1%
45-54
17.7%
6.6%
5.1%
55-64
11.7%
5.1%
4.3%
65+
9.4%

There were 8 444 400 Facebook users in Portugal in December 2022, which accounted for 83.6% of its entire population.

The majority of them were women - 52.3%.

People aged 25 to 34 were the largest user group (1 849 100).

The highest difference between men and women occurs within people aged 55 to 64, where women lead by 428 700.

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Instagram users in Portugal

Portugal flag
Instagram users in Portugal
2022
5 666 600
53.9%
women
46.1%
men
1.8%
1.8%
13-17
3.5%
12.2%
11.6%
18-24
23.8%
13%
13.3%
25-34
26.3%
10.8%
8.7%
35-44
19.5%
9%
6.2%
45-54
15.2%
4.6%
2.8%
55-64
7.4%
2.6%
1.7%
65+
4.2%

There were 5 666 600 Instagram users in Portugal in December 2022, which accounted for 56.1% of its entire population.

The majority of them were women - 53.9%.

People aged 25 to 34 were the largest user group (1 488 300).

The highest difference between men and women occurs within people aged 45 to 54, where women lead by 350 900.

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Messenger users in Portugal

Portugal flag
Messenger users in Portugal
2022
6 024 500
53.3%
women
46.7%
men
0.4%
0.3%
13-17
0.7%
5%
4.4%
18-24
9.4%
10.4%
10.9%
25-34
21.3%
11.4%
10.1%
35-44
21.5%
11.5%
9.6%
45-54
21.1%
8.2%
6.2%
55-64
14.4%
6.5%
5.1%
65+
11.6%

There were 6 024 500 Messenger users in Portugal in December 2022, which accounted for 59.6% of its entire population.

The majority of them were women - 53.3%.

People aged 35 to 44 were the largest user group (1 297 200).

The highest difference between men and women occurs within people aged 55 to 64, where women lead by 371 500.

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Linkedin users in Portugal

Portugal flag
Linkedin users in Portugal
2022
4 261 000
18.8%
18-24
18.8%
61%
25-34
61%
18.1%
35-54
18.1%
2.1%
55+
2.1%

There were 4 261 000 Linkedin users in Portugal in December 2022, which accounted for 42.2% of its entire population.

People aged 25 to 34 were the largest user group (2 600 000).

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