Other countries:

portugal flag

Social media users
in Portugal

AT THE END OF 2020

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Portugal

Portugal flag
Facebook users in Portugal
2020
7 975 000
52%
women
48%
men
1.5%
1.2%
13-17
2.7%
8.7%
8.3%
18-24
16.9%
11.5%
12%
25-34
23.6%
10.7%
9.7%
35-44
20.3%
9.2%
8%
45-54
17.2%
6.3%
4.9%
55-64
11.2%
4.3%
3.9%
65+
8.2%

There were 7 975 000 Facebook users in Portugal in December 2020, which accounted for 79.1% of its entire population.

The majority of them were women - 52%.

People aged 25 to 34 were the largest user group (1 880 000).

The highest difference between men and women occurs within people aged 55 to 64, where women lead by 390 000.

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Instagram users in Portugal

Portugal flag
Instagram users in Portugal
2020
5 003 000
54.6%
women
45.4%
men
2.2%
1.7%
13-17
3.9%
12.8%
11.6%
18-24
24.4%
14.8%
14.4%
25-34
29.2%
11.4%
8.8%
35-44
20.2%
7.8%
5.4%
45-54
13.2%
3.8%
2.2%
55-64
6%
1.9%
1.3%
65+
3.2%

There were 5 003 000 Instagram users in Portugal in December 2020, which accounted for 49.6% of its entire population.

The majority of them were women - 54.6%.

People aged 25 to 34 were the largest user group (1 460 000).

The highest difference between men and women occurs within people aged 35 to 44, where women lead by 440 000.

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Messenger users in Portugal

Portugal flag
Messenger users in Portugal
2020
5 846 000
53.1%
women
46.9%
men
0.4%
0.4%
13-17
0.8%
6.5%
6%
18-24
12.5%
10.9%
10.8%
25-34
21.7%
12.1%
10.8%
35-44
22.9%
10.6%
9.1%
45-54
19.7%
7.5%
5.6%
55-64
13.2%
5%
4.3%
65+
9.2%

There were 5 846 000 Messenger users in Portugal in December 2020, which accounted for 58% of its entire population.

The majority of them were women - 53.1%.

People aged 35 to 44 were the largest user group (1 340 000).

The highest difference between men and women occurs within people aged 55 to 64, where women lead by 330 000.

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Linkedin users in Portugal

Portugal flag
Linkedin users in Portugal
2020
3 542 000
18.4%
18-24
18.4%
59.3%
25-34
59.3%
20.3%
35-54
20.3%
2%
55+
2%

There were 3 542 000 Linkedin users in Portugal in December 2020, which accounted for 35.1% of its entire population.

People aged 25 to 34 were the largest user group (2 100 000).

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