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Social media users
in Colombia

THE LAST MONTH OF 2024

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Colombia

Colombia flag
Facebook users in Colombia
2024
43 703 200
51.5%
women
48.5%
men
0%
0%
13-17
0%
12.4%
11.9%
18-24
24.3%
14.6%
14.6%
25-34
29.3%
10.3%
9.6%
35-44
19.9%
6.4%
5.9%
45-54
12.4%
4.6%
3.9%
55-64
8.5%
3.2%
2.5%
65+
5.7%

There were 43 703 200 Facebook users in Colombia in April 2024, which accounted for 83.5% of its entire population.

The majority of them were women - 51.5%.

People aged 25 to 34 were the largest user group (12 800 000).

The highest difference between men and women occurs within people aged 35 to 44, where women lead by 4 200 000.

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Instagram users in Colombia

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Instagram users in Colombia
2024
20 863 900
56.9%
women
43.1%
men
0%
0%
13-17
0%
15.3%
12%
18-24
27.3%
18.2%
15.3%
25-34
33.6%
11%
8.1%
35-44
19.2%
6.2%
4%
45-54
10.3%
3.8%
2.2%
55-64
6%
2.3%
1.4%
65+
3.7%

There were 20 863 900 Instagram users in Colombia in April 2024, which accounted for 39.9% of its entire population.

The majority of them were women - 56.9%.

People aged 25 to 34 were the largest user group (7 000 000).

The highest difference between men and women occurs within people aged 18 to 24, where women lead by 2 500 000.

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Messenger users in Colombia

Colombia flag
Messenger users in Colombia
2024
37 102 800
50.7%
women
49.3%
men
0%
0%
13-17
0%
11.1%
11.3%
18-24
22.4%
14.3%
14.8%
25-34
29.1%
10.5%
10%
35-44
20.5%
6.7%
6.2%
45-54
12.9%
4.9%
4.3%
55-64
9.2%
3.2%
2.7%
65+
5.9%

There were 37 102 800 Messenger users in Colombia in April 2024, which accounted for 70.9% of its entire population.

The majority of them were women - 50.7%.

People aged 25 to 34 were the largest user group (10 800 000).

The highest difference between men and women occurs within people aged 55 to 64, where women lead by 1 600 000.

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Linkedin users in Colombia

Colombia flag
Linkedin users in Colombia
2024
14 270 000
27.3%
18-24
27.3%
56.1%
25-34
56.1%
15.4%
35-54
15.4%
1.2%
55+
1.2%

There were 14 270 000 Linkedin users in Colombia in April 2024, which accounted for 27.3% of its entire population.

People aged 25 to 34 were the largest user group (8 000 000).

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