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Social media users
in Colombia

THE LAST MONTH OF 2024

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Colombia

Colombia flag
Facebook users in Colombia
2024
43 602 900
51.6%
women
48.4%
men
0%
0%
13-17
0%
12.4%
11.9%
18-24
24.3%
14.7%
14.7%
25-34
29.4%
10.3%
9.6%
35-44
20%
6.4%
5.7%
45-54
12.2%
4.6%
3.9%
55-64
8.5%
3.2%
2.5%
65+
5.7%

There were 43 602 900 Facebook users in Colombia in November 2024, which accounted for 82.9% of its entire population.

The majority of them were women - 51.6%.

People aged 25 to 34 were the largest user group (12 800 000).

The highest difference between men and women occurs within people aged 35 to 44, where women lead by 4 200 000.

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Instagram users in Colombia

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Instagram users in Colombia
2024
20 852 000
56.9%
women
43.1%
men
 
 
13-17
n/a
15.3%
12%
18-24
27.3%
18.2%
15.3%
25-34
33.6%
11%
8.2%
35-44
19.2%
6.2%
4%
45-54
10.2%
3.8%
2.2%
55-64
6%
2.3%
1.4%
65+
3.7%

There were 20 852 000 Instagram users in Colombia in November 2024, which accounted for 39.6% of its entire population.

The majority of them were women - 56.9%.

People aged 25 to 34 were the largest user group (7 000 000).

The highest difference between men and women occurs within people aged 18 to 24, where women lead by 2 500 000.

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Messenger users in Colombia

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Messenger users in Colombia
2024
37 202 700
50.8%
women
49.2%
men
0%
0%
13-17
0%
11%
11.3%
18-24
22.3%
14.2%
14.8%
25-34
29%
10.5%
9.9%
35-44
20.4%
6.7%
6.2%
45-54
12.9%
4.8%
4.3%
55-64
9.1%
3.5%
2.7%
65+
6.2%

There were 37 202 700 Messenger users in Colombia in November 2024, which accounted for 70.7% of its entire population.

The majority of them were women - 50.8%.

People aged 25 to 34 were the largest user group (10 800 000).

The highest difference between men and women occurs within people aged 65 and above, where women lead by 1 000 000.

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Linkedin users in Colombia

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Linkedin users in Colombia
2024
15 970 000
30.7%
18-24
30.7%
52%
25-34
52%
16.3%
35-54
16.3%
1.1%
55+
1.1%

There were 15 970 000 Linkedin users in Colombia in November 2024, which accounted for 30.4% of its entire population.

People aged 25 to 34 were the largest user group (8 300 000).

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