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Social media users
in Colombia

THE LAST MONTH OF 2023

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Colombia

Colombia flag
Facebook users in Colombia
2023
44 585 100
52.3%
women
47.7%
men
3.1%
2.7%
13-17
5.8%
12.1%
11.4%
18-24
23.6%
14.1%
13.7%
25-34
27.8%
9.6%
8.7%
35-44
18.4%
6.1%
5.4%
45-54
11.4%
4.3%
3.6%
55-64
7.9%
2.9%
2.2%
65+
5.1%

There were 44 585 100 Facebook users in Colombia in August 2023, which accounted for 85.7% of its entire population.

The majority of them were women - 52.3%.

People aged 25 to 34 were the largest user group (12 400 000).

The highest difference between men and women occurs within people aged 35 to 44, where women lead by 3 900 000.

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Instagram users in Colombia

Colombia flag
Instagram users in Colombia
2023
21 394 100
57.4%
women
42.6%
men
3.4%
2.2%
13-17
5.7%
15%
11.7%
18-24
26.6%
17.8%
14.5%
25-34
32.3%
10.3%
7.5%
35-44
17.8%
5.6%
3.6%
45-54
9.2%
3.4%
1.9%
55-64
5.3%
2%
1.2%
65+
3.2%

There were 21 394 100 Instagram users in Colombia in August 2023, which accounted for 41.1% of its entire population.

The majority of them were women - 57.4%.

People aged 25 to 34 were the largest user group (6 900 000).

The highest difference between men and women occurs within people aged 25 to 34, where women lead by 3 100 000.

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Messenger users in Colombia

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Messenger users in Colombia
2023
38 510 100
50.9%
women
49.1%
men
2.9%
2.6%
13-17
5.5%
10.6%
11.2%
18-24
21.8%
13.8%
14%
25-34
27.8%
10.1%
9.3%
35-44
19.5%
6.2%
5.7%
45-54
11.9%
4.4%
3.9%
55-64
8.3%
2.9%
2.4%
65+
5.2%

There were 38 510 100 Messenger users in Colombia in August 2023, which accounted for 74% of its entire population.

The majority of them were women - 50.9%.

People aged 25 to 34 were the largest user group (10 700 000).

The highest difference between men and women occurs within people aged 35 to 44, where women lead by 3 600 000.

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Linkedin users in Colombia

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Linkedin users in Colombia
2023
12 950 000
25.5%
18-24
25.5%
59.5%
25-34
59.5%
13.9%
35-54
13.9%
1.2%
55+
1.2%

There were 12 950 000 Linkedin users in Colombia in August 2023, which accounted for 24.9% of its entire population.

People aged 25 to 34 were the largest user group (7 700 000).

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