Instagram users in India
There were 243 672 000 Instagram users in India in January 2023, which accounted for 16.7% of its entire population.
The majority of them were men - 73%.
People aged 18 to 24 were the largest user group (97 400 000).
The highest difference between men and women occurs within people aged 18 to 24, where men lead by 71 700 000.